OBJECTIVE:
The Bondi Farms brand is laid-back and approachable, while the product is pure luxury. It is truly some of the best bud on the market in Washington state. The goal was to design labels that speak to both of those sides—bold and sophisticated but also retaining that fun, beachy vibe.

CONCEPT:
The bright color palette paired with bold typography is a winning combination. Each label looks great on its own, but they shine even brighter as as a set.

ROLES:
art direction
design