OBJECTIVE:
Even though this family-owned business is over one hundred years old, they know the importance of great design. I loved working with them to design a custom WordPress website that updated their timeless brand with a new color palette and modern typography.

CONCEPT:
Nothing sells hotel rooms better than big images of a beautiful blue lake surrounded by rolling hills, so I wanted this design to take full advantage of the resort’s epic natural setting.

ROLES:
art direction
design